Who we are
Planet Ark is an Australian not-for-profit Environmental organisation, founded in 1992.
Mission Statement
Planet Ark Environmental Foundation aims to work with people and business to teach them the simple ways in which they can reduce their impact on the planet, at home, at work and in the community.
Objectives
- To protect and enhance the natural environment.
- To motivate and assist individuals and businesses to make simple and positive changes to their attitudes and actions in ways which will contribute to protecting and enhancing the natural environment.
- To educate individuals and businesses to be aware of their impact on the natural world.
- To protect the planet’s ability to sustain life.
- To work alongside and with businesses in order to bring about positive environmental change.
Planet Ark is unashamedly populist!
We try to keep our environmental campaigns as positive as possible. In short, we define ourselves by what we are for rather than what we are against. This approach has struck a strong chord with the Australian public, millions of whom have joined in our environmental campaigns.
Planet Ark is non-political
We won't tell you who to vote for or align ourselves with any political party. We endeavour to work with whichever government is in office to bring about environmental change.
Planet Ark is non-confrontational
Planet Ark does not protest or hold demonstrations. Instead we aim to appeal to the general public who perhaps feel uncomfortable protesting, but none the less still want to help the environment.
Planet Ark is a not-for-profit organisation
Planet Ark is largely funded by corporate sponsorship. We work in partnership with businesses and organisations that want to help us in bringing about real environmental change. We are also funded through the sale of a range of environmentally responsible products and product endorsements.